About Nina

Nina Schacht is CEO and founder of NIDOS Academy.

Her background is in psychology and communications. She is a well-trained qualitative researcher, in the business for over 15 years and with a track record of working on the key accounts of some of the largest FMCG players worldwide. By coincidence, she stepped into UX research a while ago: As interim manager, she led the UX research department of Germany’s biggest vehicle online marketplace (an ECG company) for 6 months. A year later, she built the UX research department for the German e-scooter start-up TIER Mobility from scratch.

In her career she has held senior positions at research companies such as Research International, Kantar TNS Infratest & Point-Blank. She successfully set-up, moderated and analysed qualitative studies on the national, European wide and global level.

 

WHAT OTHERS SAY:

Victoria Busse, Product and Experience at Blinkist

Nina is a true UX Research Leader - from the very first moment when she joined mobile.de’s UX Team as interim UX Research Lead, she provided strategy, guidance and coaching at both the organisational and team member level. She effortlessly provides mentorship to all team members, regardless of their role. Personally for me she was a confidant and sparring partner, someone you can 100% rely on and work through strategies and ideas. Given the opportunity, I wouldn’t only jump right at it, but it would be an honour and privilege to work with her again.

Carsten Eckmiller, Product & Co-Founder at AUTOVIO.de

Working with Nina is a real pleasure. The video courses by Nina are very helpful when you are in a start-up context and saving costs is key. So we did research ourselves with the right amount of guidance from the video class. And once we collected data, quantitative and qualitative, we asked for help in a running process. It was no problem to help us exactly where we are and to use material and data which was generated without their involvement. Long story short: we were offered a very customised and flexible package with an excellent outcome delivered in a very short timeframe. You rock!

Anna Janska, Design Research Principal at frog

I can wholeheartedly recommend Nina as research expert, trainer and coach. I was so lucky to have Nina as my teacher and mentor throughout my traineeship in qualitative market and marketing research, and esteemed senior project partner thereafter. What stood out most for me were three things: Nina always knew when I was ready for the next step, even if I myself was not yet sure of it. Nina does not follow a 1-size-fits-all teaching approach, but listens carefully to questions and starts from there, which helped me understand much more and much faster. And she supported me in finding my own style as a researcher and moderator.